SEO strategist for ecommerce brands

Elevate your brand's visibility with a clear SEO strategy on what really matters and a roadmap that's actually doable.

seo that makes sense

Your website is lovely, but is it attracting your kinda people? Not just "traffic".

Every day, people search for products and resources like yours. From sparks of curiosity to ready-to-buy intent, not all traffic is equal. A smart SEO strategy helps you show up at every stage, building trust, answering their questions and positioning your brand as the clear choice.

I’m an ecommerce marketing consultant in Manchester, and I really care about demystifying SEO. Through my blog, I share insights and real-world SEO tips to help you show up online and attract the right audience.

Clients I've worked with

Services included SEO support, copywriting, email marketing and ecommerce consultancy.

SEO SERVICES

Strategic guidance and done-for-you SEO for growth-driven ecommerce brands

I deliver all client work through Absolute Design. You’ll work directly with me on the strategy and clarity side, and we’ll bring in the right designers and developers from the studio when it’s needed.

SEO clarity review

If your analytics feel messy, Search Console looks chaotic, or you’re not sure why performance rises and falls, this is the starting point. We’ll look at what’s working, what isn’t, and what matters most right now. Without overwhelm.

For brands who want clarity before making changes, investing, or scaling.

Technical SEO audit

Technical SEO isn’t about fixing everything at once. It’s about knowing which issues actually matter. In this audit, we review your site structure, crawlability, indexing, internal linking, speed, product setup, structured data, and tracking to see where search engines may be misunderstanding your site.

The outcome isn’t a 60-page report that disappears into a folder. It’s a clear set of priorities. What to fix, why it matters, and how to approach the work in a way that fits your resources and platform.

SEO support retainer

We’ll work together month-to-month to prioritise what matters, implement changes steadily, and keep your SEO aligned with what your business is doing right now. Clear tasks. Clear reasoning. Clear communication.

For ecommerce and B2B brands who don’t want to figure it out on their own, and instead want someone they trust guiding it towards growth.

Replatforming and migration management

If you’re replatforming to another CMS (like Shopify, Woo or Magento), the complexity isn’t in the design, or even the build. It’s in making sure nothing essential is lost in the move. It’s a big ask for someone to manage this.

We’ll map and manage the key SEO and structural elements that must carry across: redirects, URL structure, product data, structured data, navigation, internal linking, images, and all the quiet details that protect your visibility.

MEET YOUR NEW SEO SIDEKICK

I’m Dawn, and I believe SEO should be actionable, not the theory you forget.

With over ten years of experience working in marketing for retail brands, I lead SEO support and projects at Absolute Design – a Shopify and Magento agency in Nottingham. I work from home in Manchester, so not a million miles away!

I clarify the complex, turning technical SEO and content strategies into clear, actionable steps. I break down marketing strategy into clear, simple steps and recommendations our clients can actually use.

Explore my blog for actionable SEO insights, or work with me at Absolute Design for hands-on support for your Shopify or Magento store.